ADA Site Compliance Website Accessibility Statement

Koh Gen Do strives to maintain a compliant website and is committed to providing an online environment that is accessible to all visitors in accordance with Section 504 of the Rehabilitation Act of 1973, Section 508 of the Rehabilitation Act (29 U.S.C. 794d), and relevant implementing regulations, as well as with the recommendations contained in the Web Content Accessibility Guidelines (WCAG) 2.1, promulgated by the World Wide Web Consortium, as may be updated and/or otherwise amended from time to time.

We recognize that accessibility and usability are not always possible in every area of the website or for those using assistive technology and devices. Therefore, Koh Gen Do has conducted, and conducts ongoing accessibility reviews of its website and has remediated and continues to remediate any issues identified during such reviews.

Please be aware that our efforts are ongoing as we incorporate the relevant improvements to meet the above-referenced laws, regulations and guidelines.

If you have specific questions or concerns about the accessibility of this site or need assistance in using the processes found within this site please contact us here: customerservice@kohgendo.us.

If you have found an inaccessible area on the site, please be sure to specify the Web page and provide us with any other information you may think will help us locate the area. We will make all reasonable efforts to make that page accessible. Otherwise, if a page cannot be made accessible we will work to make a text version available. If you have a need for a specific electronic format, please contact us here: customerservice@kohgendo.us. Please provide the format that you require the content to be in, the web page address of the material, and your contact information. We welcome your questions about this accessibility statement and comments on how to improve the website's accessibility.

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These 15 Foundations Will Trick People Into Thinking You Have Perfect Skin

November 16, 2020

These 15 Foundations Will Trick People Into Thinking You Have Perfect Skin

These 15 Foundations Will Trick People Into Thinking You Have Perfect Skin by ERIN JAHNS facebook pinterest email Favorite  best foundationsPinterest PHOTO: @TOBIMAKEUP Finding the best foundation for your budget, skin type, and preferred finish (matte! dewy! luminous!) can sometimes feel like winning the lottery, spotting a needle a haystack, or finding your soul mate in Los Angeles (i.e., chances are low—I say this as a currently single 25-year-old in L.A.). But in reality, and with the right guidance, finding the love of your life in foundation form is actually so much easier than any of the near-impossible scenarios I've listed above.  I am ruthless when it comes to foundations, and I don't hide my goal of having perfect-looking skin even when I don't. Over the years, I've tried a lot of formulas—the new, the old, and the most buzzed-about. I've been wearing the stuff since I was 5. (I was a dancer, and it was required.) Because I'm a product fiend, I closely scour reviews and ratings of all the "best foundations" on a disturbingly routine basis just because I think it's fun. (It's also part of the job description as a beauty editor, but I'd do it regardless.) So since my cup currently runneth over with best-of-the-best foundation recs, I'd say it's high time for some spillage. Plus, summer is a natural time to rethink your current product lineup. Ahead, 15 of the best foundations to try, sorted first by skin type and then by budget (save: $; spend: $$; and splurge: $$$). Keep scrolling! Your perfect skin awaits—no filter required.  Best for Oily Skin  best foundations for oily skinPinterest PHOTO: @AYSHA.SOW   Save: $ L'Oréal True Match Super-Blendable FoundationPinterest SHOP Favorite L'Oréal True Match Super-Blendable Foundation ($11) This foundation has never not earned me a compliment. It has an amazing range of shades, and while the finish is more matte and great for oily skin types, it's not too matte and will never leave your skin feeling tight or chapped like some of the other oil-free formulas we've tried.   Spend: $$ Fenty Beauty by Rihanna Pro Filt'r Soft Matte Longwear FoundationPinterest SHOP Favorite Fenty Beauty by Rihanna Pro Filt'r Soft Matte Longwear Foundation ($34) There's a reason people fawn over this foundation from Fenty. It's a little bit wondrous. Of course, there are plenty of shades to choose from, so you know you'll find your perfect match. Plus, the flattering matte finish practically begs for selfies.  Splurge: $$$ Laura Mercier Flawless Fusion Ultra-Longwear FoundationPinterest SHOP Favorite Laura Mercier Flawless Fusion Ultra-Longwear Foundation ($48) Meet my ride-or-die foundation formula. It's a little bit of an investment, but it's buildable, stays in place, and makes my skin looked airbrushed even on days when I have breakouts or pigmentation flare-ups. It's my personal skin savior.   Best for Combination Skin    best foundations for combination skinPinterest PHOTO: @JOANNACOOPS Save: $ Revlon ColorStay Makeup for Combo/Oily SkinPinterest SHOP Favorite Revlon ColorStay Makeup for Combo/Oily Skin ($13) This foundation is a cult classic. Even though it's been around forever, there's a reason we still talk about it and recommend it before other newer and flashier formulas. It has a rendition for normal/dry skin as well, but we're partial to this bottle which is specifically created for those who fall in the combination or oily skin camp.  Spend: $$ Beautyblender Bounce Liquid Whip Long Wear FoundationPinterest SHOP Favorite Beautyblender Bounce Liquid Whip Long Wear Foundation ($40) The beauty industry was abuzz last summer when Beautyblender followed up the iconic status of its namesake makeup sponge with an equally fabulous foundation. Technically, it's great for dry, normal, or combination skin types, but we find it plays super nicely for those who fall in between dry and oily.     Splurge: $$$ Koh Gen Do Maifanshi Aqua FoundationPinterest SHOP Favorite Koh Gen Do Maifanshi Aqua Foundation ($70) Both Amanda (my fellow beauty editor, friend, and roomie) and I swear by this holy-grail foundation formula from Koh Gen Do. Oh, and so does virtually every celebrity and makeup artist we interview. It's a must-have on set, lends a luminous (but believable) finish, is buildable, and basically keeps your skin looking like your skin but just about 1000 times better.   Best for Dry Skin  best foundations for dry skinPinterest PHOTO: @BROSIAAA Save: $ Maybelline Fit Me Dewy + Smooth FoundationPinterest SHOP Favorite Maybelline Fit Me Dewy + Smooth Foundation ($8) This drugstore foundation just so happens to be a makeup-artist favorite for boosting dry skin with a glow-inducing hit of dewy hydration. You can easily customize your coverage thanks to the formula which lends itself easily to layering.     Spend: $$ It Cosmetics Your Skin But Better CC+ Cream With SPF 50+Pinterest SHOP Favorite It Cosmetics Your Skin But Better CC+ Cream With SPF 50+ ($39) Technically this foundation is categorized as a CC cream, but thanks to its skin perks and ample coverage (although, it's easy to both thin or build), we consider it one of our favorite foundation staples instead. It's Ulta's top-selling foundation formula and is a consistent best seller at Sephora as well. We love it, but if you're prone to midday greasies, this one probably isn't your optimal choice. It's amazing for those who veer drier.   Splurge: $$$ Kevyn Aucoin Sensual Skin EnhancerPinterest SHOP Favorite Kevyn Aucoin Sensual Skin Enhancer ($48) Ultra-hydrating, this versatile concealer-foundation hybrid is the beauty industry's best-kept secret. It provides max coverage (a little goes a long way, so adjust application accordingly), and we love applying it with a Beautyblender drenched in rose water for the ultimate dewy finish. Seriously, no one will ever know if you're actually prone to dryness!  Best for Normal Skin  best foundations for normal skinPinterest PHOTO: @CASSANDRA.CADWELL   Save: $ Physicians Formula The Healthy Foundation SPF 20Pinterest SHOP Favorite Physicians Formula The Healthy Foundation SPF 20 ($16) I rave about this affordable and natural foundation to anyone who will (or won't) listen. In my opinion, it's the second best formula on the market after the Laura Mercier Flawless Fusion (which I mentioned above), and it's not too matte or dewy which those with normal skin types appreciate.   Spend: $$ Too Faced Born This Way FoundationPinterest SHOP Favorite Too Faced Born This Way Foundation ($39) This was actually my favorite go-to foundation for years until I found a few new favorites I preferred better for my slightly more combo/oily skin. That said, I still think this game-changing foundation from Too Faced is one of the best you can buy, and the overwhelming reviews from back up my hypothesis.   Splurge: $$$ Giorgio Armani Luminous Silk FoundationPinterest SHOP Favorite Giorgio Armani Luminous Silk Foundation ($64) Ask any makeup artist or celebrity what their favorite foundation is, and they'll likely list this iconic formula from Giorgio Armani (or the Koh Gen Do above) as an absolute must. It's suited for most skin types, but those with normal skin (aka not too oily, sensitive, or dry) will probably hoard it most.   Best for Sensitive Skin    best foundations for sensitive skinPinterest PHOTO: @AMY_LAWRENSON Save: $ Pacifica Alight Clean FoundationPinterest SHOP Favorite Pacifica Alight Clean Foundation ($16) Available in 30 shades and enriched with hydrating and soothing ingredients like hyaluronic acid, coconut water, and rose leaf extract, this brand-new foundation from clean beauty brand Pacifica is derm-approved and noncomedogenic. Thus, it's a great, glow-enhancing option for those with sensitive skin.   Spend: $$ Dermablend Flawless Creator Multi-Use Liquid FoundationPinterest SHOP Favorite Dermablend Flawless Creator Multi-Use Liquid Foundation ($40) This oil-free foundation from Dermablend is great for anyone but especially for those with mature skin, acne-prone skin, or sensitive skin. It offers a super-flawless finish and is one of the most natural, highly buildable foundations we've ever laid our faces on. It's also lightweight and super silky for ultimate hydration.    Splurge: $$$ Charlotte Tilbury Magic FoundationPinterest SHOP Favorite Charlotte Tilbury Magic Foundation ($44) Coined by the industry's best makeup artists as a "miracle in a bottle," this featherlight foundation—which took five years to make—manages to camouflage any skin woes associated with sensitive, flare-prone skin and ultimately results in an airbrushed-looking finish. It's like you're wearing the pretty filter but IRL. It's great for those with acne, rosacea, or melasma with an impressive roster of skin-improving ingredients like concentrated mushroom extract, hyaluronic acid, SPF 15, and vitamin C for an extra dose of brightening power.   Next up: 16 Drugstore Foundations Makeup Artists and Beauty Editors Obsess Over  This story was published at an earlier date and has since been updated.  EXPLORE MORE: PRODUCTS  MAKEUP  FOUNDATION  Related Stories  The 10 Best Mascaras at Ulta RN, According to a Lash-Obsessed Beauty Editor MAKEUP2 DAYS AGO The 10 Best Mascaras at Ulta RN, According to a Lash-Obsessed Beauty Editor (And plenty of glowing reviews.) 8 New Fall Lip Colors That Are Already Fashion Girl–Approved MAKEUP2 DAYS AGO 8 New Fall Lip Colors That Are Already Fashion Girl–Approved You'll love them, too.